≡ Menu

About.com predicts Justin Bieber will win 3 AMAs

About.com just came out with their predictions for this year’s American Music Awards and guess what? Of the 4 categories that Justin is nominated in, they have chosen him to win 3: Breakout Artist of the Year, Male Artist of the Year, and the huge prize of Artist of the Year (losing only Album of the Year to Eminem’s “Recovery”.)

The American Music Awards are the only major pop music awards voted on by music fans. The awards will be telecast live from the Nokia Theatre in Los Angeles Sunday, November 21, 2010 at 8 p.m. ET on ABC Television.

My predictions are simply that…predictions. It will be up to the music fans to choose the actual winners. My predicted winner in each category is in bold type. I have included comments on each nominee. I am making predictions in the Pop/Rock and General categories.

Male Artist

Justin Bieber – This is the year Justin Bieber truly spread his wings as a teen star with the release of the album My World 2.0. The American Music Awards is exactly the venue in which his phenomenal fan support will bring home a trophy.

Eminem – 2010 was clearly a big year for Eminem. Thus far Recovery is the biggest selling album of the year and “Love the Way You Lie” is a song for the ages.

Usher – With a little assist from will.i.am, “OMG” brought Usher to the top of the pop singles chart in high style this year. The club-oriented R&B of “DJ Got Us Fallin’ In Love” has kept him on pop radio well into the fall.

Breakthrough Artist

Justin Bieber – This is a very tough category for 2010, but in the end Justin Bieber is a crowd favorite and should take home this trophy.

B.o.B. – B.o.B. ushered in a new style blending pop and rap that proved it could be both achingly romantic on “Nothin’ On You” as well as more dramatic and intense with “Airplanes.”

Taio Cruz – “Dynamite” has been inescapable on the radio this fall. However, Taio Cruz remains somewhat faceless to pop fans.

Jason Derulo – There have been few more powerful recent debuts than the electronics-soaked, ultra-catchy “Whatcha Say,” and Jason Derulo has kept chart momentum going all year long. However, the competition is just too stiff for it to be his year in this category.

Ke$ha – Ke$ha is one of the primary competitors that could make the road to the win tough for Justin Bieber. Five top 10 smash hits and an image that is hard to escape makes her the definition of a breakthrough artist.

Lady Antebellum – If voters trend in a more conservative direction, Lady Antebellum could take home this award. They are in a three-way battle with Justin Bieber and Ke$ha.
Travie McCoy – “Billionaire” was clearly one of the most charming pop debuts of the year, but it’s not enough to win this award.

Artist of the Year

Justin Bieber – This is a big award to be taken home by a teenager, but then Justin Bieber is not any ordinary teenager. He is far from a shoo-in, but the crystal ball is looking good for Justin Bieber.

Eminem – Eminem could be Justin Bieber’s stiffest competition here. Two #1 singles with “Not Afraid” and “Love the Way You Lie” plus the current top selling album of the year Recovery all give him a strong argument that this award should be his. However, the fans will have their say.

Ke$ha – There will be plenty of years in the future for Ke$ha to prove she has staying power. 2010 was a phenomenal debut year for Ke$ha, but I don’t see her taking home this award.

Lady Gaga – If Lady Gaga takes this award home it will be through a bit of coasting in 2010.

Katy Perry – Katy Perry matches Eminem’s singles chart success this year, but she doesn’t generate the same fan enthusiasm as the Bieber.